Lexus’s pure electric vehicle high residual value buyback commitment is difficult to fulfill: 90% repurchase price is just talk

The retention rate is something many people consider when buying a car, and some luxury brands even offer related buyback policies. However, when it comes time to use them, some people encounter troubles.

Reportedly, Mr. Zhu purchased an RZ series electric vehicle from a Lexus 4S dealership in Shanghai last July. The manufacturer introduced a high-value buyback policy, promising to repurchase the car at 90% of the purchase price within one year.

Based on the initial purchase price of over 390,000 yuan, Mr. Zhu could reclaim about 360,000 yuan within a year. However, despite Lexus’ promotion, once the repurchase occurs, any shortfall would be covered by Guangzhou Guangai Digital Technology Co., Ltd.

In February of this year, Mr. Zhu handed over his old car to the dealership and applied for the buyback. In March, he completed the purchase of a new car, but to date, there has been no news of the buyback payment, and his old car is no longer registered under his name.

During an interview, the dealership stated that according to the system, there has been no update on the buyback progress. A manager mentioned that the difference between the resale value of the used car and the promised retention amount is larger than expected, which may also affect the payment of the buyback. It is understood that the current market price for the car is about 180,000 yuan.

Many others have faced similar situations. According to a rights protection group Mr. Zhu joined, over 200 owners nationwide are preparing to demand an explanation together. Legal professionals believe that although owners signed the buyback agreement with Guangai Company, Lexus cannot escape responsibility and must bear corresponding liability.